HEY!

↓

DESIGNED CAMPAIGN BRANDING, DIGITAL ASSETS, AND PRESENTATION VISUALS FOR AT&T IN THE 2025 NATIONAL STUDENT ADVERTISING COMPETITION (NSAC), FOCUSED ON CONNECTING WITH GEN Z.
AWARDED 1ST PLACE AT THE DISTRICT LEVEL (BEST PRESENTATION & BEST PLANS BOOK), 2ND PLACE NATIONALLY, AND BEST USE OF MARKETING RESEARCH OUT OF ~100 COMPETING UNIVERSITIES.

COLLABORATION

STORYTELLING

BRAND IDENTITY

ADVERTISING

DESIGNED PRINT AND DIGITAL PROMOTIONAL MATERIALS (FLYERS, BUTTONS, SOCIAL MEDIA ASSETS) TO SUPPORT THE COLLEGE OF DESIGN’S MARKETING AND EVENT CAMPAIGNS.
COLLABORATED WITH THE DESIGN STUDENT AND ALUMNI BOARD TO BOOST STUDENT-ALUMNI ENGAGEMENT THROUGH BRANDED EVENTS AND AWARD-WINNING INITIATIVES.

DESIGN ASSISTANCE

ENGAGEMENT

VOLUNTEERING

MARKETING

LED DESIGN EFFORTS ACROSS RADIO K’S MULTI-PLATFORM BRANDING, CREATING LOGOS, AD CAMPAIGNS, PLEDGE MATERIALS, AND EVENT GRAPHICS ALIGNED WITH THE STATION’S VOICE AND VISUAL IDENTITY.
COLLABORATED WITH CROSS-FUNCTIONAL TEAMS INCLUDING MARKETING, PROGRAMMING, AND UNDERWRITING TO INCREASE STUDENT ENGAGEMENT AND STREAMLINE CREATIVE WORKFLOWS.

COLLABORATION

COMMUNICATION

BRAND IDENTITY

ADVERTISING

PRODUCED DIGITAL AND PRINT CONTENT TO PROMOTE CAREER SERVICES AND INCREASE VISIBILITY ACROSS CAMPUS.
CO-LED DESIGN OF CAREER BACKPACK, A BI-WEEKLY NEWSLETTER WITH CONTENT SHARED ACROSS STUDENT-FACING OFFICES.

WEB DESIGN

SOCIAL MEDIA

OFFICE ASSISTANCE

CUSTOMER SERVICE

DEVELOPED BRANDED EXPERIENCES WITH DESIGN AND ARCHITECTURAL TEAMS FOR SPORTS, ENTERTAINMENT, AND EVENT ENVIRONMENTS.
CONDUCTED RESEARCH AND CREATED SCALED SPATIAL ELEMENTS TO ENHANCE BRAND STORYTELLING AND CONSISTENCY ACROSS ACTIVATIONS.

CAD TOOLS

DESIGN RESEARCH

BRAND AWARENESS

TEAMWORK